Furora弗若

Furora弗若是一家宠物生活方式品牌，主理人希望弗若能为毛孩子带来温暖光芒，因此我们将"家"定义为不仅是物理意义上的居所，更是人宠之间情感交融的避风港。在弗若的世界里，家不是冰冷的钢筋水泥，而是充满色彩、自由与包容的心灵栖息地。我们将"可爱温馨的小房子"提炼为品牌的辅助图形，无论是在产品包装、手提袋还是线下门店的门头设计中，都可以不断强化"家"的核心概念。鼓励宠物在家中释放天性，正如小狗 Roro 踩滑板、自拍的活泼模样，我们希望每一个来到弗若的生命都能感受到无拘无束的快乐。

Furora is a pet lifestyle brand. The founder hopes Furora can bring warm light to their fur kids, so we defined "home" as more than a physical dwelling — it's an emotional harbor where humans and pets share warmth. In Furora's world, home isn't cold concrete, but a colorful, free, and inclusive soul habitat. We distilled the "cute cozy little house" into the brand's auxiliary graphic, reinforcing the core concept of "home" across product packaging, paper bags, and storefront signage. We encourage pets to be themselves at home — just like the dog Roro skateboarding and taking selfies, we hope every creature that comes to Furora feels the joy of being unconstrained.